Hyosung TNC Goes Beyond a Global Textile Brand to Emerge as a “Lifestyle Facilitator”
2023.04.28
The global spandex market leader Hyosung TNC has rolled out a variety of textile materials that are “world’s first feats” and “innovative”. Endowed with superior technology, quality and services, the company is leading the global textile market and continues to grow by constantly developing new products and exploring new markets, without resting on its laurels.
Notably, the company strives to raise customer confidence and realize customer value by offering customer-centric and differentiated services based on quality and customer-centric management. It is also hard at work creating a virtuous cycle of sustainable renewable textile manufacturing by researching and developing eco-friendly textile materials, propelled by a sense of mission to ensure customer satisfaction and preserve the environment for future generations.
As a result, Hyosung TNC has created the world’s first eco-friendly nylon yarn recycled from waste fishing nets, and commercialized the world’s first bio spandex. As a global spandex market leader, it is also the world’s first developer of eco-friendly catalysts necessary for manufacturing polyester textile and Korea’s first to develop nylon material for the inner-liner of fuel tanks used in hydrogen-fueled vehicles. Hyosung TNC has the most number of titles such as “world’s leading or first”. How has the company succeeded in being a global textile market leader? Here are the seven reasons.
① Integrated Textile Company
A global textile maker with a wide spectrum of products including high-performance and eco-friendly yards
Hyosung TNC is an integrated textile company that consists of three types of chemical fiber yarns, spandex, nylon, and polyester. To meet fast-changing customer needs, it constantly develops and ensures a stable supply of a broad portfolio of products including nylon, polyester and spandex, thereby maximizing customer confidence and satisfaction. As such, the company produces functionally optimized yarns including functional yarn that quickly absorbs and dries sweat and also protects the skin from UV exposure, in addition to sweat odor-reducing yarn, cooling yarn, 99.9% UV-blocking yarn and anti-bacterial yarn. Through these products, various eco-friendly, functional yarns create high added value to the customer as a global integrated textile maker.
② Strong Brand Awareness
From global fashion brands to high-performance automobiles
Lifestyle yarn “CREORA” is the leading global spandex yarn brand with the largest market share, and the unrivaled integrated yarn brand in South Korea that combines nylon and polyester. The global market-leading spandex that is used in the production of one-third of all stretchy garments worldwide has globally strong brand awareness. The eco-friendly brand “regen” offers sustainable yarns including polyester, nylon and spandex made of recycled waste, along with regen Bio-Based Spandex. regen is closely aligned with multiple global fashion and automobile brands that pursue the value of sustainability and is used in a wide variety of fields, elevating its profile as a global eco-friendly brand.
③ Value Chain Partnership
Creating new values through shared growth with various partners and corporate clients
Hyosung TNC does more than supply yarns to fashion brands, while it creates new values by building a value chain across the entire fashion industry. It not only works with major global brands to raise market awareness of eco-friendly materials for sustainable growth, but also helps small and medium-sized corporate clients grow their business by penetrating overseas markets and capitalizing on its global network to achieve shared growth. It has organized various programs including online trend expos and seminars to help small and medium-sized corporate clients find overseas buyers as they face headwinds from overseas expos being canceled due to the pandemic. Also, it is working with small fabric and sewing companies to help them expand their business globally. Moreover, Hyosung TNC recommends trends that can best fit each client, and makes customized proposals on development of new fabrics. It then introduces fabrics developed by its partners to major global brands, while constantly seeking to innovate in a bid to grow with its business partners and clients.
④ Fashion Design Center
Hyosung TNC presents innovative ideas based on customers’ needs and trends.
Hyosung TNC opened its “Fashion Design Center (FDC)”, an in-house R&D center to develop and roll out new products and innovative ideas, based on customer needs of materials and fast-changing fashion industry trends. The company also proposes trends in new materials with a focus on functional and eco-friendly innovative yarns, and promotes these trends on and offline to support the growth of other brands to secure market leadership in both the textile and fashion industries.
⑤ Continuous Innovation
Innovation, the core value of Hyosung TNC that drives the company to establish multiple first-ever feats in the industry
Owing to developing and producing countless innovative products, Hyosung TNC continues to be committed to R&D investments to continue creating new opportunities and satisfying the needs of consumers and the industry because innovation is never achieved overnight. It requires constant research and dedication over a long period of time. Hyosung TNC is fully aware that all these efforts add up to innovation. The R&D center is at the core of Hyosung’s portfolio that boasts so many “first-ever feats” in the industry, and it is the driving force behind building an innovative future for itself and consumers.
⑥ Brand/Retailer Collaboration
Hyosung TNC is involved in active cooperation and creation of synergy effects to practice the value of “togetherness”
Hyosung TNC is working closely with multiple brands, retailers and local governments. Particularly, it has been striving to enhance its corporate profile by pursuing active cooperation with global fashion brands, based on a variety of functional yarns. Recently, the company has successfully carried out a recycling project in which used plastic bottles were collected in Seoul and Jeju City and recycled into fabrics named “regen Seoul” and “regen Jeju”, respectively. Hyosung TNC is implementing cooperation projects with different brands based on eco-friendly yarns. As a result, many more global brands, local governments, corporations and non-profit organizations have offered proposals to work with the company. It is striving to relay the value of “togetherness” to consumers as a leader of eco-friendly fashion trends to create new values by working with other brands.
⑦ Global Network Leader
Making strides to deliver ‘world’s first achievements’ and a leading global textile brand to reinvent itself as a “lifestyle facilitator”
Hyosung TNC continues to secure its growth momentum in the global market by making investments in expanding its production capacity, and marketing and service areas worldwide. It is operating production centers, subsidiaries and branches in various global locations including the U.S., Germany, Spain, Italy, Brazil, Mexico, Japan, China, Taiwan and Vietnam.
We have identified the seven key factors for Hyosung TNC to emerge as the industry leader in the highly competitive global textile market. Hyosung will not rest on its laurels with milestones of being the world’s first and leading brand in its market segments. Instead, it strives to bring greater satisfaction to customers and create more added values for them. Beyond building a global textile brand, Hyosung is determined to make innovations for the planet, and become a lifestyle facilitator that can benefit both humans and nature. For future generations and a healthy planet where people and nature can coexist, Hyosung TNC will continue to advance its track record of developing better technologies and responding to the demand and needs of future generations.